
No one cares about your brand
AI cares least of all, unless you know how to sweet talk it.
It’s lonely out there
Your customers spend just a few minutes per year thinking about you and your products. If that! Agencies spend their time thinking about your bank account. And left to its own devices, AI will have you sounding exactly like a generic version of you mixed with your competitors in seconds.
We care
You want someone who listens, knows what they’re doing, can charm AI into authentic brand communications, and doesn’t charge too much. Success comes when your messaging is sharp, relevant, engaging. Sounds like us. Let’s get to work.
We keep what we do simple
AI-Ready Brand Gravity
Messaging & Design
Naming & Identity
AI Assist

Who the heck is John Zilly?
I’ve worked at agencies and in-house as a writer, creative director, and CMO. I’ve written 12 books, won numerous advertising awards, deep-ended into AI, co-created Brand Gravity, founded multiple businesses, written and produced a Super Bowl spot, coined numerous company names and taglines, plus bicycled around the U.S. and built a bunch of igloos. So I know how to work hard to make your organization look great. Connect with me on LinkedIn.
If you want to profit from the insane efficiencies of AI without without draining the life out of your brand, talk to Zilly.